One on One: Vivian Mora and Bruce Hooper

We are talking about insurance, helping kids with cancer, and finding your way in a new home in this month’s One on One. We paired up Bruce Hooper of Camp Smile-a- Mile and Vivian Mora of State Farm Insurance.


Photos by Beau Gustafson

Bruce Hooper is the executive director of Camp Smile-a-Mile, one of the region’s best known and most respected children’s health charities. He has a background in insurance and accounting before he began working in the non-profit world.

Camp Smile-A-Mile (SAM) is a non-profit organization that serves children who have or have had cancer. Year round programs are provided for the campers and their family at no cost. The permanent campsite facility is at Children’s Harbor which is located on Lake Martin in Alexander City. More than 400 children participate in Camp SAM annually. Pediatric Oncology Nurses and Physicians from The Children’s Hospital in Birmingham spend the week or weekend at camp to administer the medications and tend to all their health needs. The organization operates all year long and includes programs for siblings, young adults, and teen trips to destination locations for skiing or sightseeing.

Born and raised in Sao Paulo, Brazil, of Spanish descent (father was from Zaragoza, Spain) Vivian Mora moved to Birmingham in 2001.

In 2009, she opened a full service multilingual State Farm office in Hoover, dedicated to providing State Farm insurance products and financial services to the city’s diverse community. Mora and her professional team help customers manage the risks of everyday life, recover from the unexpected and realize their dreams.

Mora holds a BA in Social Communications, Public Relations, from the Universidade Metodista de Sao Paulo, Brazil (1997), a Master’s degree in Culture and Communication in Science and Technology from the Universidad de Salamanca, Spain (2000) and is a graduate of UAB, with a Master’s degree in Communication Management.

She was Assistant Public Information Officer and Hispanic Liaison for the City of Birmingham’s Mayors Office for over two years, and in 2005 became Vice-President for KPI Latino, the first Hispanic Marketing Agency and Spanish Media Production Firm in Alabama.

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