One one One: Brian Hart Hoffman and Chad Goodwin

This month’s one on one conversation pairs up a creative professional and a financial one for a spirited conversation about the essence of community and what it means to care.


Photos by Beau Gustafson

Brian Hart Hoffman is the executive vice president and chief creative officer of Hoffman Media, the Birmingham-based publisher of female-oriented magazines. The company publishes titles such as Southern Lady, Tea Time, Taste of the South, Cooking With Paula Deen, Celebrate, Louisiana Cooking, Victoria, Fresh Style, The Cottage Journal, and Good Cents Cooking.

Hoffman oversees the editorial products at the company, which was founded by his mother, Phyllis Hoffman DePiano, in 1983. Passionate about creating great magazines that serve readers, Hoffman is also heavily involved in the community. He serves on the Alys Stephens Center Junior Board and also started the junior board of the Central Alabama Food Bank. As a foodie who works in the industry (many of Hoffman’s magazines have a food orientation), he has focused on the efforts behind ending hunger in the community. Statistically, Alabama is one of the hungriest states in the nation, and the food bank is working to combat that.

Chad Goodwin joined ServisFirst Bank in 2013 as assistant vice president and private banking officer. Goodwin has more than a decade of experience in the banking industry. Currently, he oversees the development of loan and deposit portfolios, as well as the day-to-day management of the bank’s downtown branch.

A scholarship-worthy college golfer, Goodwin received his bachelor of arts in business economics from the University of Alabama at Birmingham.


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