Style Icon: Rebecca Swann


Skyler stays cozy and Swann stylish by using "The Wrap" by family-run, San Diego based company Solly Baby. Atina Cristina yellow top, necklace and chunky bracelet (which husband Ryan jokingly called her "weapon"), all from The Clothes Tree. Kickee Pants onesie on Skylar.

Skyler stays cozy and Swann stylish by using “The Wrap” by family-run, San Diego based company Solly Baby. Atina Cristina yellow top, necklace and chunky bracelet (which husband Ryan jokingly called her “weapon”), all from The Clothes Tree. Kickee Pants onesie on Skylar.

Mother to 6-week-old son, Skyler.

Written and styled by Tracy James

Photography by Chuck St. John

While it is said that expectant women glow, new mother Rebecca Moore Swann decided to keep on glowing. Six weeks after the birth of her son, Skyler Lewis, she is as radiant as ever. (It’s no surprise that this Miss Alabama USA 2007 won Most Photogenic at the Miss USA competition in Los Angeles.) A self-proclaimed product junkie, Swann is thankful she didn’t have to give up her cosmetic goodies, which have a heavy bias toward all things Mac and Dior, during pregnancy. With the majority of her pregnancy during winter months, she admits she missed some favorite clothing items, like her DL 1961 Emma legging-style jeans and trim-cut Theory tops. “My belly just wasn’t going to allow either of those to happen!” she says. She did substitute her DL 1961 jeans with the brand’s maternity version, pairing them with already oversized cut tops, like those by Show Me Your MuMu and Piko. Happy to slowly be getting back into her regular clothes, Swann is liking the colorful looks from Alice & Trixie, French Connection, and Alice + Olivia this spring. In any season, Swann is rarely without a few signature items—her monogrammed Louis Vuitton “Neverfull” handbag, which she designed herself in black saffiano leather (a chic and durable choice); Hypnotic Poison perfume by Christian Dior; and her “push present,” her diamond stud earrings.

Swann's custom designed and monogrammed Louis Vuitton tote sits in front of a stuffed elephant rocker, one of the many references in Skyler's nursery to the Alabama Crimson Tide allegiance of Swann and her extended family.

Swann’s custom designed and monogrammed Louis Vuitton tote sits in front of a stuffed elephant rocker, one of the many references in Skyler’s nursery to the Alabama Crimson Tide allegiance of Swann and her extended family.

Swann’s custom designed and monogrammed Louis Vuitton tote sits in front of a stuffed elephant rocker, one of the many references in Skyler’s nursery to the Alabama Crimson Tide allegiance of Swann and her extended family.

When it comes to dressing Skyler, Baby Gap is this mom’s hands-down favorite. Pros include the fact that the retailer offers a variety of hipster styles, all at a reasonable price. Swann especially likes the neutral-colored options, as they could later be worn by a future sibling of a different gender. But for now, this Alabama grad and her high-school sweetheart, whom she married in 2013, are focusing on the adjustments required to be parents to just one!

Rather than adhere to one particular style, Swann dresses according to her mood, one day trendy, another classic, and another urban. “I dress in whatever makes me feel my best,” she says. The 27-year-old looks to celebs close to her age for style inspiration, like the trendy reality star-turned-fashion designer Lauren Conrad, noting that “Her style is something that the average girl can actually afford to emulate.” The super-influential Instagram, which is booming with fashion mavens and bloggers, is also an inspiration. Swann follows “LIKEtoKNOW.it,” an Instagram shopping tool that allows accounts with numerous followers to share shopable posts. Simply “like” an affiliated post and receive a follow-up email with details and where-to-buy information.

Nestled in the nursery's flokati rug are favorite shoes of both mommy and baby: Swann's Tory Burch Mini Miller Jelly Thongs and Skyler's Baby Gap cloud slip-on sneakers.

Nestled in the nursery’s flokati rug are favorite shoes of both mommy and baby: Swann’s Tory Burch Mini Miller Jelly Thongs and Skyler’s Baby Gap cloud slip-on sneakers.

Locally, Swann loves to shop at South boutique in Trussville and The Clothes Tree by Deborah on Old Rocky Ridge Road. Both stores are owned by close friends of Swann’s, who reports that both boutiques always go “above and beyond” to keep her in style and looking her best. Reiterating the importance of social media in fashion today, Swann says she follows the establishments on Instagram: “As a new mom with limited time to go shopping, it’s great, because if I see something I like in their posts, all I have to do is call and tell them to put it on hold.”

A clothing item that will not be put on hold anytime soon is white shoes. Although no longer considered a fashion faux pas, Swann says, “I can’t stand them. They make me think back to a bad pair of Easter shoes I was forced to wear.” On her wish list, however, is to own her first pair of red-soled Christian Louboutin shoes. Perhaps that could be the push present for baby No. 2!

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