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About B-Metro

B-Metro, the voice of metropolitan Birmingham, brings to life the people, places, and things that make this region such an extraordinary place to live. We have developed a magazine and digital brand that reaches out to find the extraordinary in the ordinary, to create a space online and in print that reflects the richness of the community by giving it a voice.

Inside our pages and digital content, you’ll find passion—a passion for this place we call home, the passion of people who are living their best life here in metropolitan Birmingham, and the passionate discourse of ideas, hopes and dreams captured in print and digital media. —Joe O’Donnell, Editor & Publisher

B-Metro: Award-winning Photography & Writing

B-Metro enjoys a reputation as a progressive style and cultural leader in the region, with multiple awards and accolades for the photography and writing it produces (including the 2011 National Award Winner for Best Photography in a City/Regional Magazine). Connected, experienced and community-driven, we can help you reach your desired audience through active print and digital channels.

To learn more about forming a relationship with B-Metro that can enhance and build the quality of your business, please call Cathy Fingerman at 205-202-4182 or email

B-Metro Editorial Calenday 2017

B-Metro Print Ad Specs

Digital files should be supplied in PDF format with CMYK color. Files can be e-mailed if the file size does not exceed 10 MB. All files should be 300 dpi and 133 linescreen or higher.

  • Trim Size: 8.5” x 10.875”
  • Two page spread bleed: 17” x 10.875” Add .125” bleed on all sides.
  • Full page bleed: Add .125” bleed on all sides.
  • Live Area 7.25” x 10”
  • Half Page Horizontal: 7.25” x 4.5”
  • Half Page Vertical: 3.5” x 9.25”
  • Quarter Page: 3.5” x 4.5”

B-Metro: Digital Platforms Expand Your Reach

Our goal online is to create a community of voices to attract a vibrant, engaged audience. Our ability to engage that audience is tied to our web content, which is wide-ranging and flows back and forth from print to web to social media. Here’s a taste of our online content.

Digital Content & Interaction

  • An interactive, professional high-traffic site hosting fresh content weekly.
  • B-There: Direct delivery email newsletter highlighting community arts & culture events weekly
  • Facebook: Engaging daily with over 41,300 friends
  • Twitter (@b_metro): Interacting daily with 17,800 followers, advertisers and partners
  • Pinterest: Showcasing the best photography and images from the B-Metro world
  • Instagram (@bmetromag): Posting images live from around the city for a growing audience

Digital Ad Specs:

  • Leaderboard: 728p x 90p
  • Tile: 200p x 200p
  • Weekly E-Blast: 1000p x 400p

The B-Team

Joe O’Donnell, Editor/ Publisher 205-427-6583

Cathy Fingerman, Associate Publisher 205-202-4182 Ext. 2

Robin Colter, Creative Director 205-563-3203


B-Metro is published monthly by Fergus Media, LLC
1314 Cobb Lane • Birmingham, AL 35205
205.202.4182 |