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The Power of Women: Annette Springer

Annette Springer is the CEO for Springer Equipment Company in Birmingham, Alabama and Southfork Lift Truck in Nashville, Tennessee. Both companies are certified woman-owned businesses in the material handling equipment industry. Annette and Ted Springer opened Springer Equipment Company in 1992 and Southfork Lift Truck in 2014.

Annette Springer is a member of MHEDA, The Women’s Network and Alabama Women in Business. She is also a National Forum Member for Women Business Enterprise National Council and WBEC South Board Member. Annette was chosen this year as WBEC South 2020 Star representing Alabama, Tennessee, Mississippi, Louisiana and Florida regions of the National WBENC.


Springer Equipment Company

4263 Underwood Industrial Dr, Birmingham, AL 35210 • (205) 951-3675



Name: Annette Springer

Occupation: CEO of Springer Equipment Company and Southfork Lift Truck.

Career: “My career in the forklift industry started in 1973 at Brungart Equipment Company. My husband, Ted Springer, and I decided to start a forklift company in 1992. At the time we only had one employee. We have since grown to 62 employees and revenue of $25 million. We represent seven major material handling equipment manufacturers. In 2014 Southfork Lift Truck in Nashville, Tennessee started with 15 employees, revenue of $5 million and representation of five major manufacturers.

Community involvement: Yearly sponsor of Habitat for Humanity and member of the United Way’s Tocqueville Society

Bio: Born in Henderson, Tennessee. Attended Blue Mountain College. Annette and husband, Ted Springer, have three children, Jennifer Dickson, Tasha Heinze and Tommy Springer; and three grandchildren, Cole Heinze, Elle Heinze and Maddox Springer.

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